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ChatGPT · Lead enrichment

Lead enrichment from ChatGPT

Lead Scorer exposes its whole outbound motion as an MCP server. Point ChatGPT at it and lead enrichment becomes something you ask for in a sentence instead of something you click through. The one to pick if your day already runs in ChatGPT and you would rather not open a second dashboard.

Fill in the business context that makes a message land: what the company does, who it sells to, and how to reach the person.

Connect ChatGPT

OAuth — ChatGPT discovers the flow from the server and hands you the Lead Scorer sign-in. Runs in chatgpt.com with developer mode enabled.

Server URL

https://mcp.lead-scorer.com/mcp
104 tools · included on the free plan
  1. Enable Developer mode in ChatGPT under Settings → Security and login.
  2. Open ChatGPT Plugins, create a developer-mode app, and paste the MCP server URL.
  3. Choose OAuth when prompted, then sign in to Lead Scorer and approve access.
App configuration 
Name: Lead Scorer
MCP server URL: https://mcp.lead-scorer.com/mcp
Authentication: OAuth
ChatGPT MCP documentation

Three prompts to start with

Paste one into ChatGPT once the server is connected. No tool names required — it picks them.

  • ›Enrich every lead in my “Seed-stage SaaS” list and summarise what the ten best companies actually sell.
  • ›Find contact details for the decision-makers in this list and tell me which ones we still have no way to reach.
  • ›Work through the leads pending AI enrichment: read each company's site, write the business context yourself, and submit it.

What ChatGPT can do on lead enrichment

  • → Enrich a company with its business model, value proposition, target customers, competitive advantage, tech stack and hiring signals.
  • → Enrich leads in bulk from a list, then read back what was found.
  • → Look up verified professional emails, personal emails and phone numbers for a lead.
  • → Pull the queue of leads pending AI enrichment and submit the enrichment your own model produced.
  • → Attach the emails and phone numbers you found directly to the lead record.

Tools involved

  • enrich_leads
  • enrich_company
  • get_company_info
  • find_lead_contact_info
  • get_leads_pending_ai_enrichment
  • submit_lead_ai_enrichment
  • add_lead_email
  • add_lead_phone

Where you stay in the loop

Enrichment writes to your CRM and nowhere else. AI-powered enrichment consumes the same credits it would in the app; the pull-and-submit path runs on your model instead.

What is ChatGPT?

ChatGPT is OpenAI's assistant. Developer mode lets you register a remote MCP server as an app, after which its tools are callable from an ordinary chat.

Built by OpenAI.

Other channels from ChatGPT

Lead enrichment from another client

Start free

The CRM and MCP access are free forever — no credit card. Connect ChatGPT, ask for lead enrichment, and approve what comes back.

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