proof-of-concept
3 guides in this topic.
First 100 Customers #10 24 min
The First 100 Customers Course #10: How Templafy Turned a 10-Person Pilot Into a Company-Wide Deal
A source-backed course for selling a point of view before the product is finished, converting a small enterprise pilot into a real decision, and expanding without running endless proofs of concept.
SaaS Distribution #6 20 min
The SaaS Distribution Course #6: How Notch Grew ARR 12x After Its Original Market Said No
A practical course on Notch's enterprise distribution system: reject education-heavy markets, map relationship paths, qualify paid POCs, prove generic requirements, and expand from production evidence.